“Call whoever you want.” He chuckled… until he recognized who was on the other end of the line.
“Call whoever you want.”For nine days, Don José Franco did everything “the right way.”
And that was precisely the part of the story that no one knew when he stood in front of the mahogany desk of Máximo Del Valle, one of the most powerful real estate entrepreneurs in Mexico, with his torn jacket, his worn-out backpack, and a telephone in his hand.
Nobody in that boardroom knew about the nine days.
They didn’t know about the letter José wrote three weeks earlier in the public library of the Guerrero neighborhood, typing slowly with two fingers, correcting mistakes with patience and dignity, explaining the situation of the building at 117 Laurel Street: fourteen families living there, a demolition order underway and eleven days before they were to be evicted.
They knew nothing about the four calls he made to the urban development office of the company Del Valle Capital. Four. Each time they told him the same thing: “Of course, Mr. José, we’ll take note and call you back.” They never did.
They didn’t know that he spent four hours sitting in the gallery of the Cuauhtémoc mayor’s office waiting for the point about the building to be discussed… until someone told him, in a low voice, that it had been “postponed” at the request of the company’s legal team.
They didn’t know about the free legal advice office on Eje Central, where a young, good but exhausted lawyer spoke to her honestly:
—Without a temporary injunction, we can’t stop the demolition. The permit is in order. The purchase is in order. The schedule… too.
Legally, everything was clean.
From a human perspective, it was a tragedy.
Fourteen families lived in the building at Laurel 117. Not with fancy contracts or paperwork that would impress a judge, but with beds, dishes, photos on the walls, medicine, schoolwork, and entire lives sustained as best they could.
Don José knew each one of them.
I knew Gloria Mejía, fifty-eight years old, who had been sober for three years and was four months away from the deadline to access housing support. If she was evicted, she would lose the support of the community center that had kept her alive.
I knew Brandon Ruiz, twenty-nine years old, father of two girls, delivery driver by day and night watchman on weekends, sleeping four hours on a mattress to save enough to support his daughters.
I knew Edmundo and Celina Baptiste, a Haitian couple over seventy years old, with limited Spanish, almost no English, and a son in Cancun moving heaven and earth to bring them here, but I needed six more weeks.
I knew Mrs. Alma, who kept her pills in a biscuit tin; the boy Iker, who wet himself when he was scared; the young Maritza, who was seven months pregnant and pretended to be calm.
José did not defend people from afar.
He lived among them.
I ate with them.
He walked the same streets.
He would sit with them when the world was falling apart.
Twenty-two years earlier, he had worn a suit and tie. He had run a small neighborhood association in the San Rafael neighborhood, owned a house on Claveles Street, had a wife named Rebeca, an elementary school teacher, and a sixteen-year-old son named Daniel, who loved soccer and was always late because he stayed late helping his friends with their homework.
One Tuesday, three blocks from school, a drunk driver ran him over.
Daniel survived.
But the recovery swallowed everything up.
Surgeries. Therapies. Medications. Lawsuits with insurance companies. Going into debt to buy time. Selling the house to buy hope. Closing the association. Taking whatever work came her way. Rebeca endured years carrying pain upon pain, until her heart simply couldn’t take it anymore. “Heart failure,” the death certificate said. José called it by its true name: accumulated grief.
Years later, sitting in the basement of a church in the Morelos neighborhood, eating donated soup on a folding chair next to other broken people, he found something he had never managed to build when he had resources: real community.
Not the community of brochures.
The real one.
The one that exists when nobody has anything to pretend.
José stayed there.
Over time, he became the one who knew where to find hot food, which shelters were still taking in families, and how to speak at the window without losing his dignity. He became the person Laurel Street called when there was a fight to be had.
That’s why, on that Thursday morning, with eleven days remaining, fourteen families looked at him waiting for an answer.
—What else can be done, Don José?
He took a deep breath.
“I’m going to go in person,” he said. “I’m going to look that man in the eye and ask him, human to human, for sixty days.”
He paused.
—And I have one last option… but first I want to give him the opportunity to do the right thing without forcing him.
The night before he had called an old friend.
Just one call, short.
“I’ll do it my way first,” José told him. “I want to see if you still have any decency left.”
From the other end, a deep voice replied:
—That sounds like you, Pepe. Try it. If he doesn’t hear you… call me and put him on.
The elevator opened on the 34th floor of the Del Valle Capital tower.
The receptionist looked up, blinked, and looked again.
The man who was leaving was of that impossible-to-calculate age that sadness leaves behind: he could have been sixty-five… or seventy-five. His brown jacket was torn at the sleeve; his shirt, worn at the collar; his pants, ripped at one knee. A faded canvas satchel hung from his shoulder.
In his right hand, immaculate and firm, a modern smartphone.
—I’ve come to see attorney Máximo Del Valle. My name is José Franco.
The receptionist called. Laughter was heard on the other end, and then a male voice said:
—Let it in. I want to see this.
The boardroom had floor-to-ceiling windows. The city stretched out behind Máximo Del Valle like a purchased painting: gray sky, tiny traffic, distant rooftops.
Máximo looked to be about fifty years old. Neatly combed gray hair at his temples, a tailored light blue suit, a dark tie, and a watch that cost more than the entire building at Laurel 117. Around him were three collaborators: two young men with ready smiles and a woman with discreet pearls who copied her boss’s expression with professional precision.
Don José did not sit down.
He told everything.
Without dramatizing.
Sure. Exactly.
The building. The eleven days. The fourteen families. The names. The stories. Gloria and her three years sober. Brandon and his two daughters. Edmundo and Celina waiting six more weeks. The unanswered letter. The calls. The town hall meeting. The legal advice.
“I’m not here to threaten you,” he finished. “I’m not here to shout or make a scene. I’m here to ask you, face to face, man to man… for sixty days.”
Maximo looked at him for a few seconds, as if evaluating whether that scene deserved compassion or entertainment.
Then he leaned back in his chair.
“Don José,” he said, using “Don” as if wrapping an insult in courtesy, “the permits are in order. The schedule is set. Besides, the people you mention… they aren’t legally recognized tenants. There’s nothing I can do.”
Pause.
And then he added, with that cruelty disguised as wit:
—And with all due respect… there’s nothing you can do either.
His colleagues adjusted their smiles.
The room became smaller.
Don José put his hand in the inside pocket of his jacket and took out his phone.
“Then you won’t mind if I make a call,” she said quietly.
Máximo let out a broad, comfortable laugh, the laugh of a man who believes he has found the perfect punchline.
He opened his arms towards the windows, towards the city, towards his own power.
—Call whoever you want.
José scored.
It rang once.
Two.
They answered.
—Pepe, I’m here. How did it go?
The laughter stopped abruptly.
Not little by little.
Suddenly.
Like when the power goes out.
Máximo Del Valle remained motionless.
I knew that voice.
I knew her from Senate appearances, from nationally televised interviews, from a charity event she’d paid a fortune to attend and have her picture taken at. The whole country knew that voice.
It belonged to Senator Esteban Quiroga, one of the most influential men in Mexico, a visible presidential hopeful, born —a detail that almost no one remembered— three blocks from Laurel Street.
And there was another detail that Máximo couldn’t know: Esteban Quiroga had cried at Rebeca Franco’s funeral years before, without shame, in front of everyone, because that woman had fed him when he was a scholarship teenager who didn’t even have enough for bus fare.
José spoke on the phone with his usual calm.
—More or less as we expected. Would you mind speaking with Mr. Del Valle?
There was a brief pause.
—Pass it to me.
José placed the phone on the table.
His arm did not tremble.
Her face didn’t change.
Not when they mocked us. Not now.
Maximo picked up the phone.
Nobody spoke for almost four minutes.
The two men stared at the glass as if there were a way out.
The woman in pearls lowered her gaze to her hands. Máximo listened, nodded, and swallowed. At one point, he covered his mouth with his free hand, that involuntary gesture of someone who receives a truth for which they have no prepared defense.
When he put the phone down on the table, his face was different.
It wasn’t “destroyed”.
It was open.
She looked at José as if she were seeing him for the first time.
“You knocked on every door before coming here,” he said, his voice disarmed. “The letter… the calls… the town hall… the legal advice… is all that true?”
“Yes,” José replied. “I wanted to give him the opportunity to do the right thing because it was the right thing to do. Not because someone was forcing him.”
Máximo remained silent. For a long time.
Then he said something that seemed to cost him money, pride, and years of habit:
—I saw him come in and I didn’t see a person. I saw… a joke. I’ve been doing that for so long I didn’t even notice anymore.
He looked up.
—I’m sorry. Not just as a formality. I’m truly sorry. And it’s important to me that you know it.
Joseph held her eyes.
—Don’t let comfort erase it from your mind again.
Maximo nodded slowly. He straightened his back. His voice regained its firmness, but not its arrogance.
—Sixty days, yes. But not just time. I want real support: relocation, assistance, transportation, contacts. An emergency fund. And I need you to tell me how to do it because you know those families and I don’t.
For the first time since he entered, something softened around José’s eyes.
“I know what that looks like,” he said. “I’ll show you.”
That same afternoon, José returned to Laurel 117 with Máximo, two social workers, a housing lawyer, and a temporary employment coordinator.
At first, the neighbors couldn’t believe it.
Gloria left with her arms crossed, suspicious.
Brandon came running, still in his delivery uniform.
Edmundo and Celina stayed at the door, clinging to each other.
Maximo listened. He really listened. Without a watch on his hand. Without looking at his cell phone. He took notes. He asked questions. He got names wrong and asked again until he learned them.
During the following weeks, Del Valle Capital financed something it had never considered in its budgets: a human transition.
It wasn’t charity for the photo op. José wouldn’t have allowed it.
It was a repair.
Gloria was connected with a bridging program that secured her temporary housing without jeopardizing her support application. Brandon obtained subsidized rent for three months near a daycare center and a formal job as a warehouse supervisor through a partner company. Edmundo and Celina were transferred to a decent shelter with a community interpreter until their son could pick them up.
The other families also received different solutions, not perfect, but real.
Sixty days turned into ninety.
And in the end, none of the fourteen families ended up on the street.
The building at Laurel 117 was demolished months later. But no longer with people inside or lives piled up against the windows.
Three months later, on the same site, Máximo announced a new project. Not a luxury tower, as originally planned, but a mixed-use development with a ground floor dedicated to community services and a percentage of affordable housing.
Investors protested.
The columnists mocked it.
Some said it was political calculation.
Perhaps part of it was. José wasn’t naive.
But he also saw something else: a man trying to correct a cruel custom before it became his destiny.
One afternoon, after a long meeting, Máximo accompanied José to the tower’s exit. On the sidewalk, with the usual sounds of the city passing by, he said to him:
—That day, when he called me… did you already know that he was going to intervene?
José adjusted his satchel on his shoulder.
—I knew you were going to listen to me. I didn’t know what I was going to say to you.
—And why didn’t he do it from the beginning?
José smiled, tired but composed.
—Because I wanted to know if you could do good without fear. If fear compels you, you do it once. If conscience moves you, you change.
Maximo looked at the traffic, then at him.
—And did I change?
José took a while to respond.
—It began.
They shook hands.
Not as a millionaire and a poor man.
Not as winner and loser.
Like two men who had seen something real in a room where before there had only been power.
José put the phone in his jacket pocket and started walking towards the neighborhood.
His jacket was still torn.
His satchel was still worn out.
The city remained just as noisy, just as unfair, just as beautiful at times.
But in Laurel, fourteen families had a little more time, a little more solid ground… and on the 34th floor, a man who thought himself incapable of listening had finally learned to remain silent when a human life spoke.
And José walked faster.
He had people waiting for him.
